There is so much data now that a way of organising is a necessity, says Beat Buhlman, general manager in the EMEA region and another former Google employee.Įvernote is great at dealing with unstructured data, he told Proactive, and with the amount of data swirling around the planet set to double over the next year, it‘s a tool everyone needs. WATCH: Evernote helping solve the western world’s ‘data overload challenge’ Google, Dropbox, Slack and even Microsoft have all taken bites out of Evernote’s lunch, but the data revolution is prompting a new lease of life for the veteran online organiser. It’s a marked upturn in fortune for a company founded more than a decade ago but somewhat unkindly dubbed a ‘reverse unicorn’ as its value tumbled as the competition caught up and sped past. That has sent the number of premium users to new heights in spite of a 40% rise in its cost in 24 months. Number of premium users rises to new heights Most are on the free service, but according to a recent interview with Chris O’Neill, who took over as chief executive in 2015 after 10 years at Google, conversions are running at record levels. They currently number 220mln and are growing by 60-80,000 a day depending on which reports you read. Evernote uses cookies to enable the Evernote service and to improve your experience with us.Evernote users swear by it, so much so that every time the digital workplace developer raises its prices, it adds more subscribers. Collect notes, web pages, handouts, everything! Take it anywhere, your important stuff is a click away! Eligible students get 50% off a full year of Evernote Premium. (4 days ago) An exclusive 50% off Evernote premium for students only.

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